Welcome to TZÁR

TZÁR is a contemporary brand defined by artisanal craftsmanship and a vision for the curated.

Founded by Shalini and Vaibhav Singh, TZÁR creates wardrobe essentials for the discerning man who values timeless design, refined minimalism, and quiet luxury. Shalini leads brand strategy and design, while Vaibhav is the muse and ensures every piece meets the highest standards of quality. Together, they craft thoughtfully designed products rooted in authenticity and creative clarity.

At the heart of TZÁR is an ideology of soft luxury-one that is poised, purposeful, and deeply personal. It’s for those who are driven to win, not just in achievement but in character and style. TZÁR empowers ambition with elegance, offering a wardrobe that moves seamlessly from boardroom to everyday life, embodying
confidence, comfort, and understated sophistication.

OUR CERTIFICATIONS

Making A Statement, Not Noise.